How much does GoHighLevel cost?
Agency plans at $97, $297 and $497 a month. Per-client add-ons and usage fees are where the total climbs.
The short answer
- GoHighLevel costs $97 a month for Starter, $297 a month for Unlimited and $497 a month for Agency Pro, or $970, $2,970 and $4,970 a year, per gohighlevel.com/pricing in September 2026.
- GoHighLevel Starter includes 3 sub-accounts, while Unlimited and Agency Pro include unlimited sub-accounts, and every plan includes unlimited contacts and users.
- GoHighLevel's add-ons are mostly priced per sub-account, so an agency's bill grows with each client that switches one on.
- SalesCrew Core is $299 a month with unlimited seats, and each client runs in its own database with a full export at any time.
Three plans, split by sub-accounts
The GoHighLevel pricing page sorts its plans by how many client accounts you run. Starter at $97 a month gives you 3 sub-accounts. Unlimited at $297 a month removes the cap and adds basic API access. Agency Pro at $497 a month adds SaaS Mode, so you can resell the platform under your own plans, plus advanced API access.
Every plan includes unlimited users and a 14-day trial. Enterprise is custom-priced and adds a dedicated success manager and the white-label mobile app.
GoHighLevel plans
Read on GoHighLevel's own pricing page. US dollars.
| Plan | Monthly | Annual | Sub-accounts | What it adds |
|---|---|---|---|---|
| Starter | $97 | $970 | 3 | Core features, unlimited users and contacts |
| Unlimited | $297 | $2,970 | Unlimited | Rebill phone and email at cost, basic API access |
| Agency Pro | $497 | $4,970 | Unlimited | SaaS Mode, automated sub-account creation, rebill with markup, advanced API access |
| Enterprise | Custom | Custom | Unlimited | Success manager, white-label mobile app, premium support |
Figures checked on gohighlevel.com/pricing, September 2026.
Add-ons and usage move the bill
The plan is the floor. GoHighLevel sells a long list of add-ons, and most are priced per sub-account. Switch on AI Employee Unlimited for 10 clients and that's 10 charges of $97 a month on top of your plan. Usage-based charges apply to phone, email and AI services as well.
Your plan decides how usage reaches your clients. On Unlimited, you rebill phone and email at cost. Agency Pro lets you add a markup. For the wallet mechanics, read GoHighLevel wallet and usage fees explained.
GoHighLevel add-ons
Read on GoHighLevel's own pricing page. US dollars a month.
| Add-on | Price | Billed |
|---|---|---|
| AI Employee Growth | $50 | Per sub-account |
| AI Employee Unlimited | $97 | Per sub-account |
| Branded client portal app | $49 | Per sub-account |
| SEO (Search Atlas) | $79 | Per sub-account |
| Online listings management | $30 | Per sub-account |
| Premium prospecting tool | $29 | Per sub-account |
| WhatsApp integration | $10 | Per sub-account |
| Dedicated email IP | $59 | Per IP |
| White-label mobile app | $497 | Per agency |
| Premium support | $500 | Per agency |
Figures checked on gohighlevel.com/pricing, September 2026.
How SalesCrew prices an agency
SalesCrew gives each client its own instance: a separate database, its own login and a full export whenever the client asks. Core is $299 a month with unlimited seats. The Agency tier at $1,200 a month adds Upwork and Fiverr, data sources, the marketing module and every agent, each one waiting in an approval queue before anything goes out.
Every action in the UI is also an MCP tool, so you can run a client's pipeline from Claude or ChatGPT. See the plans on SalesCrew for agencies, the side-by-side on SalesCrew vs GoHighLevel, or what comes across when you move from GoHighLevel.
Price the add-ons per client, not once
Questions
- Does GoHighLevel have a free trial?
- Yes. GoHighLevel lists a 14-day free trial on Starter, Unlimited and Agency Pro, per gohighlevel.com/pricing in September 2026. Its plans carry no long-term contract, and you can cancel any time.
- What is the difference between GoHighLevel Unlimited and Agency Pro?
- Agency Pro at $497 a month adds SaaS Mode, automated sub-account creation and the right to rebill phone and email with a markup, checked September 2026. Unlimited at $297 a month rebills phone and email at cost, with no markup. Both include unlimited sub-accounts and users.
- How much is the GoHighLevel white-label mobile app?
- GoHighLevel lists its white-label mobile app as a $497 a month add-on, per its pricing page in September 2026. The app also comes with the custom-priced Enterprise plan.
- Are GoHighLevel's AI features included in the plan?
- GoHighLevel sells AI Employee as a per-sub-account add-on: $50 a month for Growth and $97 a month for Unlimited, checked September 2026. Its pricing page adds that usage-based charges apply to AI services and telecom.