Attio vs Lightfield
Attio gives you a CRM to shape, priced per user with a free plan. Lightfield records your meetings and fills the CRM for you, priced per workspace.
Choose Attio when you want to design your own data model, start free and pay per user as you grow. Choose Lightfield when your deals run on meetings and you want calls recorded and records updated without anyone typing notes.
The short answer
- Attio prices per user on Free, Plus and Pro, with a custom Enterprise plan and AI credits per plan (attio.com/pricing, checked September 2026).
- Lightfield says it replaces your CRM, call recorder, sequencer and enrichment tools with one platform (lightfield.app/pricing, checked September 2026).
- Lightfield's Pro and Growth plans are billed yearly per workspace, with capture seats and unlimited viewers.
- Attio lists its MCP server, AI agents and sequences on every plan, including Free.
Attio vs Lightfield at a glance
| Dimension | Attio | Lightfield |
|---|---|---|
| Built around | Records and custom objects you design | Automatic capture from meetings, email, calendar and Slack |
| How you pay | Per user; Enterprise custom | Starter monthly with a seat cap; Pro and Growth per workspace, yearly |
| Free start | A free plan | A free trial on Starter |
| Sequences | On every plan | From Pro; multichannel from Growth |
| AI metering | Seat credits plus shared workspace credits | Workspace credits for agent work from Pro |
| Viewers | Each user is a paid seat on paid plans | Unlimited viewers on Pro and Growth |
Checked on attio.com/pricing and lightfield.app/pricing, September 2026. Structure only: this table quotes no prices.
Where each one is strong, and where it costs you
Attio
- A real free plan with workflows, sequences and the MCP server
- Custom objects let the CRM match an unusual business
- Every user on a paid plan is a paid seat, so the bill grows with the team
- Records and reports are capped by plan
Lightfield
- Meetings are recorded and transcribed, and records update without manual notes
- Unlimited viewers on Pro and Growth let managers look in at no seat cost
- Pro and Growth are billed yearly, which means a larger commitment up front
- Workflows, sequences and dashboards start on Pro, not Starter
How to choose between Attio and Lightfield
Think about where your deal data comes from. If most of it comes out of meetings, Lightfield captures it for you. Your reps talk, and the record fills in. That's the product.
If the data comes from many places and you want to decide how it's shaped, Attio gives you that control. You can start free, build your objects, and add paid seats when the team grows. The Lightfield comparison with SalesCrew covers seat pricing in more depth.
Budget is the other split. Attio grows one seat at a time. Lightfield's larger plans are a yearly workspace commitment. Choose neither if you run a handful of deals a quarter. For more AI-native matchups, read Attio vs folk and the AI-native CRM roundup.
Attio and Lightfield questions
- What is the main difference between Attio and Lightfield?
- Attio is a CRM you shape yourself, with custom objects, workflows, sequences and AI agents on every plan. Lightfield is built around capture: it records and transcribes meetings, syncs email, calendar and Slack, and updates records on its own. Both were checked on the vendors' pricing pages in September 2026.
- How are Attio and Lightfield priced?
- Attio charges per user on Free, Plus and Pro, with a custom Enterprise plan. Lightfield's Starter plan is monthly with a small seat cap. Its Pro and Growth plans are billed yearly per workspace, with a set number of capture seats and unlimited viewers (lightfield.app/pricing, checked September 2026).
- Does Lightfield replace a call recorder?
- That's how Lightfield sells itself. Its pricing page says it replaces your CRM, call recorder, sequencer and enrichment tools with one platform. Meeting recording and transcription are on every plan, and email sequences start on Pro (checked September 2026).
- Can I start either one for free?
- Attio has a free plan that includes workflows, sequences, AI agents and its MCP server. Lightfield offers a free trial on its Starter plan. Both were checked in September 2026. Load a sample of your own records into each, because record limits differ by plan on both.
- Is there an AI-native CRM with one price for the whole team?
- SalesCrew charges one monthly price per instance with unlimited seats; Core is $299 a month. Every action is also an MCP tool, and every AI action waits in one approval queue. SalesCrew is our product.